Shenzhen gift show free enterprise new expectation
Shenzhen gift show free enterprise new expectation
Gift furniture industry in China, the "spring and autumn period to shenzhen" seems to be a law, the industrial chain of producers, distributors, distributors, agents, even ordinary citizens are accustomed to shenzhen gift show surprise harvest.
The year of the dragon is still in the air, and the year of the snake ensues. On April 25, 2013, "the 21st China (shenzhen) international gifts, crafts, watches and household goods exhibition" will be held at the shenzhen convention and exhibition center. Nice sinoexpo organizers revealed that the height of the enterprise enthusiasm more than the previous exhibition, ostentatious work has just begun, 1 / f, location of the nine pavilion is booked out, a) on the second floor, the fifth floor of the consultation is also very much, the booth also hot sale more than half.
The market is king, the exhibition "radiative force" shows strength
At present, the economic liberalization, the market transparency, the electronic commerce and the emergence, is seen as the traditional mode of the exhibition has maintained a remarkable vitality, what is the mystery?
Follow policy first. In 2002, a series of new policies were introduced, and the cultural and creative industries grew at an average annual rate of over 20% in the coming year, which gave a steady stream of impetus to the gift industry. The victory of the 18th national congress of the present time has also issued a call for the gift industry, which combines the shenzhen gift exhibition with the construction of a tree, which naturally becomes the commanding point of the competition for enterprises.
Innovative brand two grasp. A successful exhibition sales is not only an opportunity, but also help enterprises the chance of success, the exhibition platform is a centre for buyers and audiences around the world, at the conference show the image of products and can get twice the result with half the effort, intuitive and effective, rapidly expanding enterprise brand effect. The company, which has grown up with the shenzhen gift show, is now a top brand in the industry, such as chuang chuanchuan, yi lian and yunzhong crane.
Shenzhen mostly since started more than 10 years of continuous exhibition, its head said, "the size of the shenzhen gift show, professional degree, the audience is second to none in China, here can not only accumulation of old and new customers, more important is to let the audience know our brand." The group purchase of olive oil and wine gift boxes for the Spring Festival is very popular. It also won the innovation award of "the top 100 selection of the Chinese gift industry", and added weight to the brand.
Internal and external combination channels. The global economic situation is complex and volatile, and the biggest opportunity for China's home furnishing industry lies in the channels. Shenzhen gift show rising year by year, radiation, the single scale has reached 11.5 square meters, attract businesses and buyers from inland, Hong Kong, Taiwan and China, Germany, France, Italy, Spain, Switzerland, South Korea, Malaysia and so on all over the world, become an excellent platform to sell channel.
The trend of gift exhibition collar to create "shenzhen quality"
On the road of stable growth and sustainable development, shenzhen is the first to put forward the concept of "shenzhen quality", which puts forward higher requirements on the shenzhen gift exhibition of high-speed growth.
Lizhan sinoexpo Jiang Cheng chairman said, "can't simply pursuit of how much they are willing to clinch a deal, and encourage enterprises to take out the most effective, the most advanced, most grounding gas products, pioneering spirit of innovation is to conquer the buyers at home and abroad. We learn from the experience of international first-class exhibitions, strengthen internationalization and specialization, and provide more comprehensive docking services for visitors.
On the shenzhen gift show in 13 years of spring, the organizers will continue to intensify the global buyers invitation, chamber of commerce, groups, terminal channel and large-scale multinational purchasing, strengthening the exhibitors the personalized service, enhance participants interaction. The site will also host the group buyer purchasing and negotiation conference, opening a special venue for the launch of the new products, and holding the summit BBS to solve the problems facing the industry development.
Over the past 20 years, household gift show in shenzhen under the radiation of many exhibitors has grown into a competitive large enterprises, when successfully depicted China after the beautiful picture of the era of large gifts, with a new target of a new session of exhibition will provide more innovation, has the potential of the enterprise development space, together with the spring on to the gift industry express.
