The adjustment of the seasoning industry and the improvement of brand concentration
The adjustment of the seasoning industry and the improvement of brand concentration
China condiment association, executive vice President and board director general WeiXiangYun at unilever diet plan 2015 annual meeting of the country's speech to: according to the China condiment association in 2014, famous brand enterprise 100 strong data statistics analysis, 2014 condiment industry production and sales of more than 10.5% increase from the previous year, although the growth rate of China's overall economic growth rate decline and the influence of catering industry decline, but still reached double-digit growth is not easy. The condiment market is in the stage of reform and innovation, production enterprise, dealers, and terminal sales, around the characteristics of the new era of constant change, China condiment association, executive vice President and board director general WeiXiangYun at unilever diet plan 2015 annual meeting of the country's speech to: according to the China condiment association in 2014, famous brand enterprise 100 strong data statistics analysis, 2014 condiment industry production and sales of more than 10.5% increase from the previous year, although the growth rate of China's overall economic growth rate decline and the influence of catering industry decline, but still reached double-digit growth is not easy. According to the top 100 data of famous brand enterprises in 2014, 47% of the output of enterprise products has reached the level of 50,000 tons, indicating that the concentration of industry is further strengthened. Enterprises with over 1 billion yuan are 15 percent, and enterprises with 5-1 billion yuan account for 24 percent. The market development is characterized by the continuous breakdown of the industry and the rapid development of the market. Consumer demand is rising and consumption is growing steadily. The advantages of capital resources integration gradually emerge; Industrial restructuring and brand concentration increased. November 25 to 27, sponsored by the China condiment association in 2015 China (international) spices and food ingredients fair (hereinafter referred to as the CFE, China condiment exhibition) will be held in Shanghai everbright convention &exhibition center. China condiments show has exhibitions for ten years, each exhibition has been the national ministry of commerce, China general chamber of commerce and other departments, industry associations, industry experts and scholars at home and abroad, condiment enterprises and dealers of active support and participation. As a barometer of the development of the condiment industry, the Chinese seasoning exhibition will combine enterprises and distributors to discuss the current situation and countermeasures of the domestic seasoning industry and discuss the future development. China seasoning show continue to cooperate with the government of sichuan province in 2015, introduced sichuan cargo line activities across the country, then there will be more than 200 sichuan famous condiment enterprise unified image appeared on the show, to bring us excellent sichuan flavor. At the same time also will launch in 2015 the Chinese condiment industry marketing peak BBS, BBS as CFE brand activities, has become the focus of the condiment industry annual, every BBS invite industry executives, government agencies, marketing experts, was the most popular condiment industry problem were discussed, through combing and analyzing Chinese condiment industry trends, pulse industry development direction, seize market opportunities. Spice dealers held the 2015 China (Shanghai) development BBS will joint enterprises and dealers through the industry data, share the wonderful view, one-on-one communication for dealers across the industry trend analysis, direction. I believe that this exhibition will bring together the new trend of the flavoring industry, and accurately analyze the current situation of the condiment market and lead the industry!
